— Natalia López McDougall is a digital designer / art director based in Toronto.


I create visual stories
and solve problems through design


About me

I’m Natalia López McDougall, a Digital Designer & Art Director with more than 7 years experience who’s had the luck to work for some great agencies in London, Barcelona & Toronto.

Born and raised in Mallorca - Spain. I then studied Graphic Design Degree and a Master of Strategic Advertising in IED, Barcelona. I was lucky enough to do work experience in OgilvyOne where I realised the importance of digital marketing and continued to do a course in programming. This gave me a much better understanding on how to design for digital media and kick started my career in the digital world in a great way. Since then I have learnt from the lovely talented people in the different agency’s I’ve worked for. Developing different skills in each.

I love solving problems whilst creating visual stories for online campaigns, websites, ECRM... I’m happiest when taking a campaign from concept to development!



Agency work


Apple Tree Communications


Elvis Communications
Havas EHS
House of Kaizen


Sapient Razorfish



Clients I’ve done work for


Turismo de Asturias - Banc Sabadell - Caixa Forum - Vichy - La Roche Possay - Ajuntament de Barcelona - Lancôme - Purina - Barcelo Hotels - Balearia - Novartis - Boehringer - Vicens Vives - Custo - Nestlé - CX BBVA - Arylex…


J.K. Rowlings Pottermore
Dove - Easyjet - E-ON - NBC -Picturebox - Airwick -Peugeot - Diageo - -Easyjet - NESCAFÉ Dolce Gusto - Virgin Hols - Virgin Cruises - Virgin Trains - Honda - Auto Trader - Sky - T-Mobile - Yakult - Peroni -Magners - Barclays - O’Neils Ember Inns…